Project aims to turn animated GIFs into a physical keepsake

(Credit: Gifpop)

Unhappy leaving animated GIFs relegated to the Internet, a duo from Brooklyn, NY wants to turn them into coaster-sized cards that play when you angle them back and forth.

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You might have seen something similar on souvenir postcards or movie posters, but designers Rachel Binx and Sha Hwang who launched a new Kickstarter project called Gifpop!, see the 70-some-odd year old lenticular film technology as a business opportunity.

The project, which has already raised more than twice its minimum goal of $ 5,000, aims to turn GIFs as well as videos from Vine and Instagram… [Read more]

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